About me

I went to school originally to become an actor. I had always had a passion for performance and working together with others to make art. While in school I was introduced to design by some wonderful teachers and students and I never looked back. I spent the next 3 years dedicating myself to becoming a theatrical lighting designer. Designing lights for performance unlocked the ability to be part of the bigger picture of performance. I was no longer just a single piece of the puzzle. I was now able to decide what the puzzle could look like. I dedicated my life to this pursuit and have been very successful at it. For the last 18 years I have run my own business as a freelance lighting designer for projects all over the world. My work has taken me to 5 different continents and allowed me to meet many amazing people and learn about their cultures and beliefs. I try to take in as much as I can and translate that into becoming a better story teller, because that is who I am, a story teller.

In my work as a designer I relish in the ability to discuss, critique, learn from, and grow with other collaborators. It is through this discourse that we find the truest answers. And while sometimes the first idea can be best, it is only through collaborative teamwork that we can feel confident that the answers we reach are the most universal. I truly believe that nothing is created in a vacuum, it takes a village, and I am a proud villager. I value my fellow citizens and what they bring to the story and want to make sure that all voices are represented in the stories we tell.

My journey into UX has been a tough one. The covid-19 pandemic has put a stark stamp on the idea that performance is not considered essential. I wanted to find a way to use my skills for the greater good and be able to reach a new audience. A much bigger one then can fit in any auditorium. I want to tell stories and build bigger puzzles that will reach everyone.

I understand that not every project will have a transparent and upfront humanitarian benefit, but that doesn’t mean that there isn’t one. Through great design and simple story I know (from experience) that you can touch people in ways they didn’t know were possible. I have witnessed first hand how the power of good story can empower anyone, and I want to bring that empowerment to every project I do.

-Jesse Klug